Here's Why Potato Chips Bags Are So Obnoxious
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Getting An Earful
At least, that's what Oxford researcher and gastrophysicist Charles Spence believes. His groundbreaking work examines the relationship between the food we eat and multisensory perception. There's no question that taste and smell have a huge impact on how we experience our meals. However, Spence believes that sound is just as important. That's where your obnoxious potato chips come into play!
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